MEET OUR TEAM
Director
James Williams-Wright
James Williams Wright brings over 7 years of youth coaching experience and 4 years of leadership in youth development to his role as Director. He focuses on guiding staff to create community-centered programs that foster positive, healthy environments for young people.
James is deeply passionate about empowering youth to become leaders in their schools, homes, and communities. He believes in creating spaces where children feel genuinely involved and valued.
When not dedicated to the organization, James serves as a pharmacy investigator for the state of South Carolina and enjoys quality time with his child Semaj
James wants everyone to know: "Once you are here, you will be family forever." He is always just a call away, whether for organization matters or life guidance.
Co-Director
Marvin Ash
With an impressive background spanning 7 years of dedicated coaching experience complemented by 4 years of exemplary leadership in youth development, Marvin Ash has established himself as a cornerstone of our program. His coaching journey began on the youth football field, where he discovered his passion for mentoring young athletes, and has since expanded his expertise to include track and field as well as flag football.
Beyond his coaching prowess, Coach Ash has cultivated meaningful connections throughout the community through his dual roles as an inspiring educator at a local elementary school and a devoted youth pastor at ICON Church in Columbia, SC. His commitment to holistic development—nurturing both athletic abilities and character—makes him an invaluable leader in our organization. Coach Ash is known for saying,
"Once you understand what harmony is, you'll do whatever it takes to keep it. This organization operates in harmony."
Co-Director
Kenny
Operations Leader
LaShell Guiterrez, MBA
LaShell brings an invaluable 3 years of youth coaching experience to our organization, demonstrating exceptional leadership and dedication to developing young athletes. In spring 2025, she enthusiastically embraced the role of flag football coach for the Richland County Recreation Department. What began as supportive involvement as a team mom quickly evolved as her natural talent for mentorship and organization became apparent, and she was swiftly recognized as an indispensable asset to our program.
A devoted family person, LaShell balances her coaching responsibilities with family life as a loving spouse and parent to two children, both of whom actively participate in the Bengals Football and Cheer team. Her background as an Air Force veteran speaks to her discipline, commitment, and leadership capabilities. Her impressive academic achievements include an Associate of Science in Aviation Operations, a Bachelor of Science in Information Technology, and a Master of Business Administration—credentials that underscore her exceptional problem-solving abilities and strategic thinking that she brings to our youth sports community.
